RMT Listing Information

One of the benefits for Registered Massage Therapists choosing to list with Massage.ca is your listing will appear in the directory here, expanding the reach of your online presence.

This allows you to reach people who are seeking information on Massage Therapy.

What are Fastlinks and how can they help you promote your business to online searchers? Fastlinks are the new subsites we have added to Massage.ca, such as chair.massage.ca, onsite.massage.ca and vancouver.massage.ca.

These subsites are linked to from each page on the main Massage.ca site (scroll down to see what we mean) which allows our visitors to quickly find a Massage Therapist in their city, or one who focuses on onsite therapy. In addition, they serve to draw search engine users to those specific pages.

These sections are already drawing additional visitors to Massage.ca and to our members' sites! Recently launched (at the end of April 2005), and yet they are already highly placed in Google for such coveted terms as: 'RMT Toronto', 'chair massage vancouver', and 'winnipeg massage therapists'.

We know that these are useful and desirable phrases because we pulled these terms out of our log files to check their placement. What's more - we haven't even begun to fine tune them for the search engines yet. Expect them to appear in the top two spots for many more critical search terms.

Take advantage of our skills to bring new clients to your practice. Get listed now.

Search Engines

Not only is your listing accessible to people using the Massage.ca onsite search, all listings are accessible to the search engines that regularly crawl this site. Massage.ca is consistently placed in the top ten Google results for the phrase "Massage Therapy" (link) and many of our hosted sites are highly ranked for highly desirable keywords. Even the domain name factors into the placement, as it functions as another "point" pushing the site higher up in the results.

As any search engine optimization expert will tell you, having "quality links" to your website is a critical component of any search engine strategy. You must remember to see the value of the page where your link will be placed, not just the overall value of the website. Unless the site is classed as a "link farm" (meaning it has no unique content, just links out), it is worth getting a free link.

The question of whether to pay for a link or not comes down to an issue of your advertising budget. Would you advertise on a radio station with no listeners? Would you pay for an ad in a magazine with no circulation?

You can check our site value by using these free third party tools:

• Google Analytics: Gives you rich insights into your website traffic and marketing effectiveness;
• Google Page Rank Checker: find out how Google ranks the relevancy of the content on a particular page (this factors into the way it orders the search results - all other things being equal). As a guide, only one site has a ten (Yahoo), and the front page of Toronto.com has a rank of seven, the main Toronto.com restaurants page has a five, and most of the Toronto.com hosted sites have a Page Rank of zero or one.

More useful tools and tips on search engine optimization can be found in the Doing Business Online section of All About Business Canada.

The listings on the Fastlinks pages can still be found in the main database, but they are now accessible on a separate page to make them more prominent. They were just launched (April 26, 2005) so it will take a couple of months for the Page Rank to be calculated for them, but expect them to be placed at 4 or 5 relatively quickly.

Upgrades

When you choose to upgrade your listing to include web hosting , you become part of the featured users listing for the  site (Massage.ca listing). With a premium package (which includes hosting) your site is added to the Featured Users rotation, meaning front page placement on the Featured User on massage.ca home page.

As an RMT, your hosted site will be on the Massage.ca domain, taking advantage of our premium search engine positioning, and the hundreds of links (see current totals at alltheweb.com and google.ca) sending targeted visitors here every day.

So, you benefit from the existing goodwill that Massage.ca has accrued over the years, instead of starting from scratch with a website lost in the wilderness. For example, see the current Google search results for Massage Therapy Toronto

Pricing for Practitioners
(To be listed, click here)